When someone talks about “white-hat” SEO tactics, they’re referring to any method that enhances - or at the very least - does not degrade, the integrity of your website. These tactics are straightforward and low risk, showing the same content to all users. These include the following:

• Website Optimization which is the process of creating, or in some cases, reprogramming and redesigning your existing website to maximize its speed and search engine efficiency.

• Original Content Creation which is authentic, true, useful to the user and helps to boost rankings through use of keywords. While the creation of original, keyword-rich content can be labor intensive, the payoff is that it will draw targeted traffic to your site and boost sales.

• Internal Linking are self-referential links within a website.

• External / Reciprocal Linking are just what they sound like. The thing to remember here is that in order for these to have the greatest value possible, be sure and link only to those sites that will be of use to your visitors - they will, for example, share similar keywords and themes in content.

On the other hand, “black-hat” tactics in SEO ranking are unethical and high risk. Black-hat methods destroy a website’s credibility. Some of these include:

• Cloaking, in which different content is revealed to different users;

• Doorway Pages which contain little useful information but are created to enhance keyword ranking and traffic generation;

• Interlinking which is accomplished by building and linking several sites to boost the link popularity of each;

• Link Bait, or pages of false content created for the sole purpose of getting others to link to your website;

• Redirecting which is often used in conjunction with doorway pages (which often lack content); redirects transfer visitors to pages that contain content;

• Widget Bait which is comprised of many things, such as hidden links, keywords stuffed into the link back, links to irrelevant sites, and so on;

• Duplicate Sites that act as alter-egos to original sites created by the same author; which are launched to surpass the original and cash in on the sales.

Finally, there is a third class of tactics known as “grey-hat” moves. Some of these include paid links, duplicated content and cloaking. The instances where these are acceptable can be tricky to decipher, so if you have a doubt - don’t.

It can be interesting to think about the ethics behind SEO ranking. But more importantly, be sure you know which are working for - or against - your website.

How does your pricing compare to other seo companies? My pricing is extremely competitive. We don’t charge high setups fees or up front costs like the other companies, our ongoing fees (if you decide to take us up on it) are extremely reasonable, and you have a no-brainer on your hands… Plus, since it’s just me there’s no massive overhead or red tape.

How do you get search engine rankings?
I have a variety of effective strategies that have proven to get results and be search engine-compliant tactics. I use a combination of methods that may include link building, blog posts, article marketing, social marketing, directory submissions, community bookmarking and more. I’ve invested a considerable amount of my own funds in building and buying an incredible suite of tools to help automate much of this process to make it as painless and quick as possible.

Is this a service for natural (organic) rankings or sponsored search? My seo service focuses on organic results only. I do not offer any PPC/sponsored search services.

What happens after the ranking I desire is achieved? You have 2 options. The recommended option is to put the search term on “maintenance”. This option allows you to receive moderate optimization for your web page but at a much lower price in order to maintain the ranking. The second option is to simply cancel the SEO for that search term/web page.

How do I cancel?
Canceling is pretty simple. You call or emai me.

How do I get support?
Again, this is pretty simple. You call or email me.

Do you ever use any “black hat” techniques to trick the search engines?
Absolutely not. I never have and I never will.

Can anyone use your services? Although I currently accept most websites and keywords, won’t work on any websites related to gambling, pharmaceuticals, adult-material, or any other offensive content.

Can you optimize Flash based websites? Nope. Flash based websites are still having a tough time ranking in search engines due to the lack of indexable content that shows up in the SERPs. Google has recently announced that their search engines can read Flash text but it hasn’t yet made a difference in their rankings for Flash based sites. What other benefits are there to signing up with you?
In addition to risk-free service, all customers are eligible to receive frequent email tips on alternative methods to drive traffic to their Websites (this is opt-in. I will never send you email you don’t want or ask for!).

These are effective, invaluable tactics on how to increase your sites visitor volume beyond the search engines. Most of these methods require no costs and when combined with our seo service, take my customer’s Websites to the next level . . .

Calling a pizza shop usually consists of some college guy who could care less about your call and who doesn’t know what the carry out special is, let alone wants to look up prices for a salad. Instead of calling, I turn to the Internet to look at the menu so that I know what I’m ordering, but three of the four shops I looked up online had no website. I ordered my pizza from the shop who had the website.
As a small business owner, do you want to lose a potential customer because your business doesn’t have a website? Doesn’t it make sense that, in 2008, your business should have a website?

I am a local web designer who’s looking for new customers who want to build an affordable website. Because I do this alone and don’t have huge overhead, I can help you get a web presence whether you’re looking for a simple webpage for your menu, or a full-blown interactive website. I specialize in doing one-on-one consultations where I come to your business to work directly with you so that the finished product is exactly what you want- and only what you need.

Email me and we can discuss your specific needs directly. I am passionate about building websites, and I especially want to help people get online in a courteous, affordable way.

It’s time to get serious about your website. Let me help you leverage the investment you’ve already made.

What you need is someone who understands how search engines work, what they are looking for, and how you can manipulate them to increase your business and start making more money. It’s not good enough to have just a website anymore. That won’t guarantee anything if you are not telling the search engine what your business is all about and what you have to offer. This is what I do.

Where others fail, I step in and deliver.

My last three clients didn’t even show up on the search engines for anything but their business name. In the internet world…that is crap. Who’s going to search for your exact business name? You need organic traffic…traffic that comes to you from perspective buyers that you don’t have to pay for. Stop paying for internet ads…it’s a waste of time and money! I’ll get you traffic coming in for FREE!

After using my strategies, my clients are getting 50+ clicks per DAY!! That’s 1,500 potential sales or new clients per month! This is all organic traffic, NOT ads or Pay Per Click.

I have enough time this month to handle 10 clients ONLY.

Are you going to jump off the fence and get real about your business or waste your time reading books about how to do it yourself? Every day that goes by is wasted money. My techniques are never more than 30 days old and if something changes I adjust and apply it immediately.

The first 10 people that are serious about increasing their business through the internet that respnod to this ad will be placed on priority and be given a 15 minute interview regarding their current web site and marketing plan. After that 15 minutes I’ll know if I can help you and I’ll determine if you make the list.

Requirements:

Must have a website (if you don’t, we can discuss the right tactics you will need to start out of the gate running with a great website…not a 7 Day web design website that is outdated and outside the parameters of what it needs to be). If you started with a free website or something cheesy from Yahoo Site builder, we’ll need to start over)

Must have at least $500 to $1,000 to work with to start. You get what you pay for…if you wan’t mediocre, hire the $20/hr guy that says he can do it.

Must be willing to take direction, execute fast, and be willing to understand there are reasons behind the tactics I take.

No whiners!

No Shortcuts! I strategize for long term growth through ethical white hat strategies!

Looking forward to working with you to build your successful business!

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